wallpaperkingdom. brand

Logo

Matches the Bed Kingdom group system used by rugkingdom.: a bold lowercase geometric sans wordmark ending in a full stop (Inter Tight Bold, outlined), with "by" (regular) and Bed Kingdom's own "bedkingdom." wordmark underneath. Files: black SVG, teal SVG, white SVG, favicon.

Colour palette

Teal #3E6B6B is the only accent and is used where Bed Kingdom uses its accent; everything else is the shared BK neutral palette.

Typography

Jost – headings (as Bed Kingdom)

Inter – body, UI and navigation (as Bed Kingdom).

Voice

Warm, expert and a little playful. We talk about rooms and how they feel, not just products. British spelling throughout.